Lance Pincock founded The Cash Flow Method after seeing too many entrepreneurs burned by bloated agencies, empty promises, and marketing that didn’t convert. He knew there had to be a better way — one built on strategy, not guesswork. So he created a high-impact, results-driven marketing agency that actually delivers.
With over two decades of experience in direct response marketing, Lance has helped businesses unlock millions in revenue through conversion-focused funnels, copy, ads, and strategy. His passion lies in making the data work harder, so business owners don’t have to.
Lance’s reputation is built on more than just performance — it’s his obsession with helping clients win. He takes time to understand each business from the inside out and crafts a growth plan that’s both realistic and scalable. For Lance, success isn’t about vanity metrics — it’s about sustainable profit.
Based in Burley, Idaho, Lance lives with his kids and the company mascot, Cash — a high-energy pup who’s just as excited about growth as the team is. Lance holds degrees from the College of Southern Idaho and Idaho State University, bringing both academic knowledge and street-smart experience to the table.
Now, as CEO of The Cash Flow Method, Lance leads a hand-selected team of experts who share his mission: to cut the fluff, simplify the path, and build systems that turn marketing into actual cash flow.
Our adorable new company mascot
We're not here for hype or shortcuts. We’re here to build long-term wins through strategy that’s smart, data-backed, and human-centered. We believe in clear communication, transparent expectations, and treating your business like it’s our own. Because at the end of the day, you deserve a marketing team that does more than just deliver...you deserve one that cares.
Integrity – Do the right thing, even when no one’s watching.
Clarity – Keep it simple, keep it honest.
Performance – Results matter. Period.
Partnership – We win when you win.
Heart – Lead with kindness and always give a damn.